A fly-fishing school, printed like a broadsheet.
Armin and Christian teach fly fishing around Munich — 'ohne Schnickschnack', anyone can learn, any water, any budget. A standard tour-operator template would have killed that charm. So the site became a vintage newspaper: masthead, engraved trout, catch of the day.
Web design
Visit the live siteBEFORE
A new guiding school with no websiteA personality that no template could carryCourse inquiries needed to land somewhere
AFTER
A newspaper-style site as charming as the guidesFour courses with clear pricing, from €120A booking form that goes straight to the two of them
What we did
1
A design with characterBroadsheet layout, vintage trout engraving, 'Rules & Regulations' — a design that makes you smile before you've read a word.
2
Courses & pricingThe Experience, Kids, Technik and the Bavarian fishing-license prep course — each with honest pricing and what's included.
3
Simple bookingA no-nonsense inquiry form ('we usually reply in the evening, after fishing') — fitting for a two-man operation.
4courses, honestly priced
5★every review so far
0Schnickschnack
