
From WooCommerce headaches to a shop that sells.
The Source to Sea shop sells kayaks and paddling gear at s2s-shop.com. On WooCommerce, the shop fought its own platform. We migrated everything to Shopify and rebuilt the storefront as a custom theme — designed to sell more and show customers exactly what they're getting.
Shopify migrationCustom theme
Visit the live siteBEFORE
WooCommerce stack that was fragile to updateA generic storefront that didn't sell the gearProduct info that left customers guessing
AFTER
On Shopify with a custom Source to Sea themeClearer product presentation — transparency customers can trustA codebase fully updated and easy to build on
What we did
1
WooCommerce → Shopify migrationProducts, customers and orders moved over cleanly — with redirects so rankings and old links kept working.
2
Custom themeA storefront built for Source to Sea, not a template — designed around helping paddlers pick the right gear.
3
Code & content overhaulThe complete code base updated and product information made transparent — customers see exactly what they're buying.
0orders lost in the migration
100%of the storefront theirs — no template
